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Indias First Hair Straightener designed to Style with No Heat Damage. Unique NourishCare Technology only from Philips, designed to style and nourish hair with no heat damage. Specially designed with hair nourishing Vitamin E and Moroccan Argan oil serum strips that act as a heat protectant. . Moisture lock forms a protective film on hair and prevents water loss caused due to heat . Silkprotect care allows for fast and optimized heat transfer for beautiful styling performance and ultra smooth gliding for visibly shiny silky salon-like hair . Ionic care eliminates static, conditions the hair and smooths down the hair cuticles to intensify the hairs shine and glossiness resulting in frizz-free hair with a vibrant shine . For better result, ensure strips are facing down towards hair ends and press the handles firmly together. Serum strips are effective and advised to be used for one styling session. Replace them each time you style.